How to Pick Toys for Your Little One This Christmas

Buying Christmas gifts for your child can be magical—but let’s be honest, it can also feel a little overwhelming. With so many options out there, how do you choose presents that truly spark joy, encourage play, and create lasting memories?

We’ve put together a simple, thoughtful guide to help you choose well this festive season. Not a checklist - but a few ideas to help you cover different types of play, without overloading the toybox.

Something to Enjoy Together

Shared play builds connection. Whether it’s a cosy storybook, a family-friendly board game, or a festive craft project, these are the gifts that bring you together. It's not just about the toy—it’s about the memories you make side by side.

Something for Independent Play

Open-ended toys-like building blocks, figures, or pretend play kits-encourage creativity and independence. These kinds of toys let children explore in their own way, at their own pace, and in their own little worlds.

 Something Active

Toys that get kids moving are brilliant for both energy and coordination. Think soft balls, movement games, or balance toys. Even on chilly indoor days, a little physical play goes a long way.

Something Creative

Craft kits, colouring sets, or open-ended art supplies are perfect for sparking imagination and self-expression. They're ideal for slow, creative afternoons by the Christmas tree—when the sparkle of the day starts to settle and creativity begins to bloom.

And Remember: Less Is More

You don’t need to fill the room with presents. In fact, fewer, more thoughtful toys often lead to richer play. Children thrive with toys that invite them to imagine and explore-rather than overwhelm them with options. Choosing a small selection of meaningful gifts helps each one feel more special.

Need a Little Inspiration?

Browse our hand-picked gift ideas by age group:
Gifts for babies >
Gifts for ages 1-2 >
Gifts for ages 2-3 >
Gifts for ages 3-4 >
Gifts for age 4-5 >